Launch & Branding for Bricks Estate Agents

Bricks Estate Agents

Graphic Design, Website Design

Project Overview

Bricks Estate Agents was a brand-new real estate business looking to establish its presence both online and offline. Webhex was tasked with building their entire brand identity and digital infrastructure from scratch. Beyond this, Webhex’s founder played a hands-on role in ensuring their physical office space was ready for launch.

Project Scope

Website Development
- Designed and launched a modern, responsive website with seamless property integrations using Rightmove and Zoopla APIs.
Branding & Marketing Materials
- Developed a comprehensive visual identity, including logo design, stationery, car wraps, and all marketing collateral (flyers, Instagram templates, signage, etc.).
Social Media Management
- Built and executed a content strategy to establish their online presence and attract a following.
Office Setup Support
- Assisted in painting and wiring the office to create a professional and functional workspace.

Challenges

Starting from scratch to build a brand identity that would stand out in a competitive real estate market.
Ensuring the website provided real-time property updates through integration with multiple APIs.
Helping a newly established business gain traction on social media to connect with potential clients.
Preparing the physical office for launch, including non-traditional tasks like painting and wiring.

Solution

Comprehensive Solution for Bricks Estate Agents

To address the extensive needs of Bricks Estate Agents, Webhex delivered an end-to-end solution that covered all aspects of their digital and physical brand establishment:

1. Website Development and Integration

Custom Design and Development: Built a responsive, user-friendly website tailored to Bricks’ brand identity, focusing on seamless navigation and functionality.
Property Integration API: Integrated APIs from Rightmove and Zoopla for real-time property listings, ensuring accurate and up-to-date information for potential clients.
Performance Optimisation: Deployed advanced caching mechanisms using WP Rocket and image optimisation with Imagify to reduce load times and enhance user experience.
Cloud Infrastructure: Configured Cloudflare DNS for faster load times and robust protection against downtime.
Security and Updates: Ensured the website’s security and stability by upgrading WordPress to the latest version and updating all plugins.

2. Branding and Visual Identity

Logo Design: Created a distinctive, modern logo that embodies Bricks’ professionalism and market expertise.
Marketing Collateral: Designed a full suite of materials, including A3 bifold flyers, Instagram templates, car wraps, stationery, and large board designs for offline promotions.
Consistency Across Channels: Maintained brand consistency across all print, digital, and physical assets, reinforcing their market presence.

3. Social Media Management

Strategic Content Plan: Developed a targeted content calendar focused on real estate trends, property showcases, and audience engagement.
Professional Content Creation: Produced high-quality posts with engaging captions, boosting interaction and visibility.
Growth and Engagement: Grew their follower base by over 500 legitimate followers in just three months, establishing Bricks as a trusted name on social media.

4. Physical Office Setup

Office Painting: Personally assisted in painting their office, ensuring the physical workspace reflected their professional branding.
Technical Support: Wired the office, setting up a functional and efficient workspace for their team.

5. User Experience Enhancements

Responsive Design: Ensured the website was fully responsive, addressing design and navigation issues for mobile, tablet, and desktop users.
Accessibility Improvements: Enhanced usability and accessibility to cater to a diverse range of visitors.

The Impact

This comprehensive solution positioned Bricks Estate Agents as a strong, credible player in their market. From a user-friendly, high-performing website to a cohesive brand identity and an engaging social media presence, Webhex empowered Bricks to launch successfully and gain immediate traction in their industry.

Visual Results.

BRICKS ESTATE AGENTS BRICKS ESTATE AGENT BRICKS ESTATE AGENT

The Results

What made our approach to development successful:

Our efforts yielded remarkable results:

Website Performance: The site became a central hub for property inquiries, driving traffic and generating leads.
Brand Establishment: Bricks launched with a polished and professional image, helping them gain instant credibility in the market.
Social Media Growth: Over 500+ legitimate followers were acquired in just 3 months, increasing their visibility and engagement.
Office Launch: The office was fully prepared for operations, creating a welcoming and professional environment for staff and clients alike.

Testimonial

“I am delighted to provide a testimonial for Ashley Game, the owner of Webhex. Ashley recently designed and built a website for my company, Bricks Estate Agents, and I must say that his work has been nothing short of exceptional.

From the very beginning, Ashley displayed a high level of professionalism and expertise. He took the time to understand our specific requirements and vision for the website, and then translated that into a stunning design that perfectly captured the essence of our brand. His attention to detail and ability to create a visually appealing and user-friendly website is truly commendable. What sets Ashley apart from others in the industry is his extensive knowledge and understanding of website design. He stayed up-to-date with the latest trends and technologies, ensuring that our website not only looked great but also functioned flawlessly. His expertise in optimizing the website for search engines has also greatly improved our online visibility and organic traffic.

Throughout the entire process, Ashley was a pleasure to work with. He was responsive, communicative, and always willing to go the extra mile to ensure our satisfaction. His dedication to delivering a high-quality product was evident in every aspect of his work. I wholeheartedly recommend Ashley Game and Webhex to anyone in need of a professional and top-notch website design. His skills, knowledge, and commitment to excellence make him the best in the industry. I am extremely grateful for his outstanding work and would not hesitate to work with him again in the future.” –

Juan Bailey, Director: Bricks Estate Agents Limited

*On 08 October 2024, Bricks Estate Agents decided to transition their website to another hosting provider. Despite this, the foundational work done by Webhex—spanning branding, website development, and social media—continues to be a cornerstone of their success.